![net uptime monitor customer review net uptime monitor customer review](https://sematext.com/wp-content/uploads/2021/05/Best-uptime-monitorign-tools.jpg)
This is an easy way to make a great first impression since most people will start their research with a Google search and navigate through to look for reviews. Google Seller Ratings allow your company to share a star rating and build shopper trust before they even click through to your site. It’s no surprise that Google is the top destination for customer reviews. The most popular write-in responses were YouTube, Reddit, and consumer review sites like the Better Business Bureau or Consumer Reports.
![net uptime monitor customer review net uptime monitor customer review](https://www.marketing91.com/wp-content/uploads/2018/07/Uptime-Monitoring-5.jpg)
Our 2021 results show that Google and Amazon are the most popular channels with 59% and 57% respectively. We asked shoppers which channels they most commonly use to look for customer reviews and the results remained steady over the last few years. Since many customers read up to ten reviews before a purchase, chances are they aren’t only reading reviews on your retail website.
NET UPTIME MONITOR CUSTOMER REVIEW FREE
Learn more about how you can use negative reviews for a positive impact with our free guide, Turn a Negative Review Into a Positive Customer Experience. A 2019 Bizrate survey found that 52% of shoppers said a mix of positive and negative reviews would make them trust the reviews they read. While more reviews can increase a shopper’s trust, it’s also important to have a combination of positive, mediocre, and negative reviews. Over 25% of survey respondents only trust a rating if it has between 11 and 50 reviews and 19% of shoppers expect between 51 and 100 reviews. Provide the information customers want by diversifying where you display reviews on your website and monitoring the reviews that come in on third-party sites.Īccording to our results, consumers need to see a certain number of reviews before they trust them. The majority of shoppers surveyed read between one and ten reviews before making a purchase decision, and 12% say they will read more than 10. It was the second most popular response for 18 to 29-year-olds, with the top factor being a coupon or discount. When broken down by age, a high review or rating was the most popular response for respondents age 30-39, 50-54, and 60-64. When given the choice between a coupon or discount, loyalty program, free shipping, or a high review/rating, the top response from online shoppers is that a high rating is the most important factor when deciding on a purchase.
![net uptime monitor customer review net uptime monitor customer review](https://www.techbuzzonline.com/wp-content/uploads/2017/11/techbuzzonline-uptime-768x647.png)
While negative reviews could deter first-time customers, they are also seen as proof of credibility-after all, no brand is perfect.īut exactly how do reviews factor into the decision-making process for consumers? To find out, we surveyed more than 1,200 online shoppers to ask about the importance of reviews and how they impact their shopping habits. Positive reviews build a shopper’s trust and have the power to increase sales. Marketers know that online research plays a large role in the modern consumer’s shopping journey, and successful ecommerce brands leverage customer reviews as a valuable sales tool. In fact, 91% of our 2021 survey respondents say they read at least one review before making a purchase decision on a product, business, or service. These days, you don’t order takeout, book a hotel, or buy a product without reading a few reviews first. This post was originally published in June 2019 and was updated in April 2021 with additional data points, updated survey results, and new information. The Impact of Customer Reviews on Purchase Decisions